I’ve had my eye on the Saturdays Surf NYC x Colette collaboration for a few weeks now as I’m pretty much obsessed with anything Saturdays Surf NYC. I stumbled across this pattern they’re using on shorts in their spring 2013 collection and I’m so in love. The print is simple and graphic, and works really well in multiple applications. I like that it appears hand painted too. Patterns like this are so simple to create and put into repeats. Once this is done you can apply them to anything: clothes, product design, packaging and digital applications too. I’ve been feeling the itch to get back to designing new prints and patterns so keep on the lookout.
Colette window in Paris displaying the Saturdays Surf NYC x Colette collabo
Notice how the pattern is applied to bags and hats too, and how well they match with the shirts? Get into it!