Above is the working logo for my “Capstone” project. As I’ve spent the last few months asking people what brings them joy, I’m calling this larger project “This Brings Me Joy: The _ Project. Why the blank? I originally called it “The Joy Project” but what I like about the adaptability of joy, and the myriad of responses and definitions I’ve received, is that joy takes so many forms, and can be so many things. Therefore the logo and identity of the project should do the same. This is an example of how it works:
I’ve sent 40 letters out to friends in New York, North Carolina, and a few other places. I ask each person what brings them joy, what makes them smile, what makes you happy, etc. For a few minutes, or however long they care to reflect, I’ve asked them to write down as many sources of joy they can think of. As of today, I have 25 of these lists. They’re all so different and so personal. They make me so happy to read too! After reading, I enter everyone’s “joy” into one master list in Excel which I’ll use to create a huge poster with every single response I have. I literally have 100s of joy items at this point, so far the item that’s appeared most is sex, followed closely by red wine and cheese. How funny is that?
Here are some images of the letters:
So here’s an idea how all this will fit in my thesis space. I have roughly 16ft on one wall, and 6 ft on a small side wall. I’d like people to come to the space, read my statement (which I still need to write) and see the experience I designed (the letters I sent). Then they’ll be able to see all the visuals inspired by this inquiry into joy. My only fear is this doesn’t have much to do with graphic design as a subject. This particular project has nothing to do with joy in graphic design. I talk a ton about that in my paper and I think that’s enough. I want to create a pure experience on the subject of joy, about one subject, through many voices. I think that will be way more powerful than if I dilute the experience with close but not exactly related projects. I’m trying to KEEP IT SIMPLE as my boo Jason says.
Here’s a preliminary version of what the huge poster will full list could look like. I’ll finish this when I stop adding letters to the exhibition. Eventually I’m going to need to establish a cut-off point so I’m not reworking stuff on the last day.
So this week I want to finish MY JOY poster, the list I made, and make something similar in style to the cards I sent out. Something with lots of type, photos, and abstracted bits and pieces. And above all, it must be beautiful. That’s my primary concern to be honest. Then you’ll be able to read the letters in the space and see the hand writing/different solutions to the same assignment, then read everything all together at the end. I’m also planning one more surprise for the show, which I wont give away till opening!
So stay tuned!!