As I’ve been looking for possible solutions for my Design Advocacy class, I came across this article by Matt Cooke that I found particularly useful for creating a process or methodology. In this case study, Matt was to help the World Cancer Research Fund test the effectiveness of their graphics and literature. Their research had also discovered new data linking obesity and the appearance of cancer, and they needed to bring awareness to this issue. Here are Matt’s steps for designing for this problem.
I feel that my poster below is a good first step to bring awareness to this issue, but it needs another component. I would like to create handouts, which could live as a printed piece, and in digital form. NGO’s (non-profits) could use them as handouts, to make the case for Maternal Health. I would love to design something with greater impact, that could be an agent of change on it’s own, but I think the NGO’s are doing amazing work, and my job at this stage in the game, would be to support them, and possibly make my cause for Maternal Health in the U.S.
I really like the following form, these could highlights facts, from some of the reports that I’ve found and some that we’ve discussed in class. I really like this form b/c it’s one page, but can be folded to make a booklet.This is done by Frank Chimero. Check out more of his work here.