Here is the Pratt project I will be hanging tomorrow at the 63rd Annual United Nations DPI/NGO Conference. My solution is number 6, which I’ve already discussed on this blog … now here is some info on the project:
This exhibit was produced by graduate candidates from the Communications
Design Department at Pratt Institute in New York City. The class, entitled
‘Design Advocacy,’ invites students to use creative thinking skills to
frame challenges, seek opportunities, and offer innovative ways to conceive
and execute projects for social change.
Given the opportunity to exhibit at the 63rd Annual United Nations DPI/NGO
Conference, we chose to focus on the theme ‘Global Health’ as it relates to
the United Nations ‘Millennium Development Goals,’ specifically, addressing
goal number 4 and 5: improving maternal health and reducing child mortality.
We invited experts in the field to provide an in-depth understanding of the
topic and its underlying causes, both at home and abroad. Students were
required to research, strategize and create a meaningful solution to the
problem brief—one that works across multiple mediums and makes a compelling
argument to a new generation of both men and women. Given the
audience for this exhibit, we decided to position our design concepts not
simply as artifacts but as strategies to be employed by NGO’s.
For these designers, this class offered an occasion to ground their creative
process in a complex social issue. We hope for you—as an NGO leader,
a health worker, a politician or an activist—this exhibit will offer some
fresh ideas on how design might play a role in supporting your constituencies
and communicating on the issues you care about.
check out some of the photos from the project!



