I’ve been meaning to share this ad campaign since they first started popping up in NYC months ago. Perhaps by now you’ve seen them in a town near you. Above is an image from Aldo‘s Spring/Summer 2012 ad campaign featuring some of the best and most-playful applications of color I’ve seen in quite a while. Each image is a welcome relief from the dullness of winter for sure. Shot by Terry Richardson, featuring Anais Pouliot and Mat Gordon – these ads are great examples of color done right, but not taken too far. This is also one of the first times I’ve seen Terry Richardson do something with COLOR and not on a white background, but I’m all for it.
Terry Richardson & Lady Gaga, follow Terry on tumblr here.
Typical Terry + Obama!
New Harper’s Bazaar redesign featuring the cover shot by Terry Richardson.
Banana anyone?
Don’t these look great as billboards with the huge Aldo logo?
There’s a huge billboard in Soho, NYC of the first image in this post that always makes me smile when I pass by.
These series reminds me a lot of Gap’s “Be Bright” Spring/Summer 2012 campaign photographed by Chris Craymer, which I’m also in love with.
This is the first time I’ve paid attention to Gap ads in years, I miss the Golden Age of Gap with those great commercials.
Be you.
And kudos to Gap for supporting gay equality with this billboard featuring two men sharing a shirt. Love it.
















